“Wow, the ratings are in and Arnold Schwarzenegger got “swamped” (or destroyed) by comparison to the ratings machine, DJT (Donald J. Trump). So much for being a movie star-and that was season 1 compared to season 14. Now compare him to my season 1. But who cares, he supported Kasich & Hillary”– Donald J. Trump Tweet January 6, 2017
I will freely admit that I have never watched our President-Elects “You’re Fired” television show. For all I know it could be the greatest thing on television right-up there with The Real Housewives of Beverly Hills or Here Comes Honey Boo Boo. I am sorry, I just don’t have a reference point. But here is a dude getting ready to be the President of the United States, the leader of 325,000,000 people, my President and yours and what’s on his mind this morning, how much better his first season ratings were then Arnold Schwarzenegger’s. And just so we don’t think he is a petty, egotistical, narcissistic, prima donna he makes sure we realize that Arnold is a “movie-star” and supported “Kasich & Hillary”. Thank you deplorable’s, thank you.
I have tried to get “in-tune” with my deplorable side (not to be confused with my feminine side which I assume deplorable’s don’t have) to see if I could understand what 62,000,000 American’s heard from this “savior” that I missed. First I needed to figure out what and who a deplorable is.
In a New York Times opinion piece, certainly one of the many newspapers deplorable’s loath, Robert Leonard described two young Iowan Trump supporters that he has known since they were little boys as “conservative, believe in hard work, family, the military and cops, and they know that abortion and socialism are evil, that Jesus Christ is our savior”. He continues; “They are part of a growing movement in rural America that immerses many young people in a culture — not just conservative news outlets but also home and church environments — that emphasizes contemporary conservative values. It views liberals as loathsome, misinformed and weak, even dangerous.”
Now none of this comes as a huge surprise to me. Although I live and work in an urban area it is a pinprick of blue surround by a sea of deep blood-red. The guy that owns the cleaners that I use is a duck hunting deplorable. My buddy in the lumber department of Home Depot, a deer hunting deplorable. My plumber, the HVAC guy I use, both concealed weapons, bible toting on the dashboard of their work vans, King James edition, deplorable’s. Rural America is in my backyard. I interact with deplorables everyday but I still don’t get it, why The Donald? Why would his $10,000 Brioni Italian suits appeal to someone who lives and dies by the latest Carhartt fashions in brown, black, blaze orange and gravel? Marketing.
With all of The Donald’s faults, and there are many, I will give him this, he can truly out McDonald McDonald’s. He is a master marketer, a brand, a commodity. A man who loves the sound of his own voice and reading his own press clippings. He found the right buttons he needed to push to convince a group of people who have been waiting for the second coming of Ronald Reagan to go to the polls. He fed them what they wanted to hear and gave them a baseball cap, what deplorable doesn’t love a baseball cap, with a catchy phrase, and a patriotic slogan to boot. Now whether he truly believes half the stuff he has said or promised only time will tell.
Me personally, I think he will slide back into his metro-male, make-up loving, left leaning fake tan self very quickly. He hates bad press. It’s not good for his brand, and the smoke screens of Kellyanne Conway and Steve Bannon will only be able to take him so far. I truly believe the deplorable’s will be disappointed in their Savior unless of course he starts wearing tailored Carhartt overalls then, my non-deplorable friends, all bets are off.